UI / UX Designing

The people you have eavesdropped on are actually discussing two professions that, despite having been around for decades, and in theory for centuries, have been defined by the tech industry as UX and UI design. UX design refers to the term “user experience design”, while UI stands for “user interface design”. Both elements are crucial to a product and work closely together. But despite their professional relationship, the roles themselves are quite different, referring to very different aspects of the product development process and the design discipline.

User experience encompasses all aspects of the end-user’s interaction with the company, its services, and its products.

About the Course

User experience (UX) designers are responsible for creating an optimal experience for the user when they interact with a digital or physical product, such as a website or a coffee machine. Some focus on service design, such as designing the overall experience of using public transportation or visiting a doctor.

Their main concern is studying users, understanding their behavior, and architecting a user journey that enables the user to achieve their desired tasks with minimal effort.

The scope of this course is on creating the user interface based on user research insights. To achieve this, designers use processes such as wireframing and prototyping, followed by usability testing. 

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Syllabus